Dell ANZ Marketing Demand Manager - Consumer & Small Business in Sydney, Australia
Are you keen to work in a dynamic Marketing environment where you can bring in your innovative ideas and work cross-functionally to develop first-class marketing programmes?We are looking for aMarketing Demand Manager to join us inNorth Ryde and work with our Sales team to accelerate the growth of ourConsumer & Small Business solutions.
Dell is a collective of customer-obsessed, industry-leading visionaries. At our core is a commitment to diversity, sustainability and our communities. We offer unparalleled growth and development opportunities for our team members. We believe that technology is essential for driving human progress, and we’re committed to providing that technology to people and organizations everywhere, so they can transform the way they work and live.
The Marketing Demand Manager isresponsible for the planning, management and reporting of online marketing for Australia & New Zealand (ANZ) across the Consumer and Small Business (CSB) segments. Online is a crucial role within the ANZ marketing organisation and accounts for the majority of the Consumer PnL and Small Business PnL. Growing our online businesses is crucial to the delivery of our long term growth plan in ANZ. Key stakeholders and internal customers will include:ANZ Online Sales teams; Agency teams; ANZ Merchandising team; Creative and Production teams; Global Online teams; Global Marketing teams
* Manage the overall online demand generation forecast for all online vehicles: Search, Banners, Affiliates, Email, Social Media * Manage the overall forecast for the non-demand generation vehicles – generic search, etc. * Report daily/weekly on performance of all our demand/non demand generation vehicles * Recovery planning to hit weekly online demand numbers * Management of online vehicle budgets –including forecasting at beginning of quarter and weekly management of online budgets with Agencies * Manage regular WIPs/project planning and update meetings to monitor and drive progress. * Link closely with the all teams to ensure sharing of plans, cross-fertilisation of activities and transparency of all initiatives to ensure consistent delivery. * Ensure that all Vendor Funding partners are aligned, approve all plans and that all funding requirements are met. * Provide comprehensive proof of execution details in line with Vendor Funding requirements and process to ensure that net marcom targets are achieved. * Engage external Partners effectively. Specifically Agency Management 1)providing written briefs to agencies on all key projects; 2) ensuring pro-active and clear communication in a timely manner * Manage Demand Comms plan – with a focus on efficient demand generation. This will include representing the ANZ market in all conversations on Online development with Global.
* Proven, heavy successful Online Marketing experience in the Consumer and Small Business markets * Specific experience optimising Search, Affiliates, Banners, Email to drive demand * Considerable experience in managing and getting the best out of Media agencies * Mix of analytical and structured Project management skills. * Commercial awareness and understanding. * Proficient on PowerPoint * Strongoperational capability, diligence and excellent attention to detail. * High quality of work output. * Strong Team player. * Demonstrable ‘Entrepreneurial Spirit’ and fresh thinking approach. * Ability to effectively motivate and manage agencies. * Diligence and accuracy of work. * Excellent communication skills. * Positive attitude. * Desirable Requirements* * Knowledge of Consumer & Small Business PC/technology market a positive but not mandatory.
Our people are the most critical component of our long-term success and their health and wellbeing are our priority. You will enjoy a comprehensive, locally competitive benefits package.
Dell is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy), sexual orientation, gender identity and/or expression, national origin, protected veteran status, disability, genetics, or citizenship status (when otherwise legally authorized to work) and will not be discriminated against on the basis of such characteristics or any other status protected by the laws or regulations in the locations where we operate. Dell encourages applicants of all ages.
Job: *Marketing Comms
Organization: *Client Solutions
Title: ANZ Marketing Demand Manager - Consumer & Small Business
Requisition ID: 17000KEG