Hilton Marketing & Communications Executive in Sydney, Australia

A Marketing and Communications Executive plays an important role in assisting the Marketing Manager in achieving key objectives in line with the annual marketing and PR plan, current initiatives and relevant activities. The marketing and PR team performs an integral role in bringing together all function areas to ensure commercial targets are heightened. The executive role involves managing individual projects relating to marketing, media relations and internal communications and performing day-to-day administrative duties.

What will I be doing?

As Marketing Communications Executive, you will be responsible for the results of the marketing plan and activities used by the hotel to increase brand awareness, communicate promotions to all relevant target markets and address hotel business needs. Specifically, you will perform the following tasks to the highest standards:

Business Function

  • Coordinate and assist with delivering all agreed marketing and PR strategies and monitor on-going marketing and PR campaigns performance and reporting as directed by the Marketing Manager
  • Support the Line Manager by developing and implementing promotional activity, collateral and in-house merchandising as well as maintaining the hotels’ media library to include video, film and press coverage archives
  • Promote the hotels’ marketing activities to the media covering all food and beverage, rooms and event promotions
  • Support all internal communication activities including, but not limited to, regional and area updates, press release writing, newsletters and drafting speeches for company executives and assisting with senior management interviews with relevant preparation material
  • Promote and support all marketing and PR activities including special events, sponsorship opportunities, merchandising campaigns, exhibitions and property inspections
  • Support the department with media relations involving tracking social media, updating press kits, archiving news releases and press coverage, maintaining media databases, coordinating interviews, and ensuring relevant administrative duties are completed in advance of media visits
  • Organise and manage familiarisation trips for media professionals and entertain local media where appropriate
  • Assist with and, where required, lead on-site photos shoots and hotel filming whilst ensuring all relevant administration approvals are completed and confirmed
  • Monitor and support Line Manager on all social media activity for the hotels whilst supporting departmental initiatives
  • Be a brand champion for the hotels ensuring all collateral conforms to agreed brand standards, using the right tone and voice compliant with corporate guidelines

Managing Execution

  • Support the Marketing Manager in executing effective content management across all available channels, including hotel websites, OTAs, social media, mobile marketing and partnership programs
  • Develop, maintain and grow the hotels’ databases to promote all hotel disciplines including targeted HHonors campaigns
  • Assist in reviewing third party website content, ensuring standards are met and information is accurate, creative and current
  • Execute and report on competitive analysis on hotel, food and beverage and eCommerce marketing activities and maximise compatibility with public relations efforts
  • Ensure hotels have appropriate marketing and PR archives and content including up to date media lists, press kits, collateral, photo and video library, newsletters, brochures, desktop publishing and all matters relating to marketing and PR

Food & Beverage Marketing

  • Lead food and beverage marketing planning, budget and activities, (with approvals), and create promotional strategies to support positioning
  • Implement annual calendar of activities for each outlet

What are we looking for?

A Marketing and Communications Executive serving Hilton brands is always working on behalf of our Guests and working with other Team Members. To successfully fill this role, you should maintain the attitude, behaviours, skills, and values that follow:

  • Previous Marketing and/or Press Relations experience preferably in a Hospitality/ Tourism environment
  • Excellent written and verbal communication skills in English. High level proficiency of native language dependant on location of role
  • Strong analytical skills to understand key business indicators and competitive trends and develop approaches to these challenges
  • Ability to work under pressure at all times
  • Tertiary qualifications in Marketing and/ or Communications
  • Demonstrates ability to interact effectively with various levels of management
  • Proven experience of working to and understanding key marketing and PR disciplines, plans and strategies
  • Excellent written and verbal communication skills in English. High level proficiency of native language dependant on location of role
  • Proficiency in Microsoft Office applications, budget management and project and time management
  • Demonstrates an understanding of commercial awareness, able to adapt to changing priorities with key judgement and decision making skills
  • Exhibits previous experience of written work in a communications role
  • Able to interact effectively, create solutions, influence others and work diplomatically with a wide range of individuals
  • Professional approach, clean and well groomed at all times
  • Friendly demeanour, positive and enthusiastic attitude with strong customer focus and ability to work independently
  • Honesty, integrity, passion for hard work and achieving results and successful outcomes
  • Demonstrated self-starter, with excellent attention to detail
  • Creatively minded and has a desire to work in marketing and/or PR for the hospitality industry
  • Enjoys working collaboratively and is a key team player with a “can do” attitude and thrives on a challenge
  • Good understanding of Hilton, its core values and management structure

What will it be like to work for Hilton?

Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travelers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands . Our vision “to fill the earth with the light and warmth of hospitality” unites us as a team to create remarkable hospitality experiences around the world every day. And, our amazing Team Members are at the heart of it all!

Job: Sales

Title: Marketing & Communications Executive

Location: null

Requisition ID: HOT043F1

EOE/AA/Disabled/Veterans