Symantec Regional Product Marketing Manager in Sydney, Australia
The Regional Product Marketing Manager will be a key member of the Global Marketing Team within Norton Business Unit. This role will be responsible for the product marketing of the Norton product portfolio in his/her region and represent his/her geo on the global marketing leadership team. This role requires strong collaboration and relationship building with teams across the globe including GPMM, PM, Geo Partner Sales & Marketing, eBusiness and BDA.
Define priorities and set guidelines against TAM based on macro/micro-level analysis conducted and socialized with other stakeholders
Work with Region marketing to monitor the business and assist in driving plans to help ensure that business objectives are met
Broadly communicate strategy, launch status and GTM plans/elements in order to drive alignment with internal and external stakeholders
Be the product/service expert for the Norton portfolio in his/her region
Be the customer expert in his/her region in order to influence global strategy and GTM plan
Understand target customer mindset and attitude to inform product development, positioning and messaging
Regionalize and create value propositions, content, messaging, sales tools and channel notifications for product/service launches, programs and campaigns
Create materials and support partner briefings/meetings/webcasts
Contribute feedback to drive “right-for region” pricing, discounting and promotion strategy/calendar
Own the country-by-country adoption of the product playbook for all product/service launches
Conduct product/service training and demos
Track and communicate competitive movements in region to both global and regional teams resulting in competitive matrix by country.Be the conduit of competitive activity between region and global team
Assist in the planning and execution of local research in country
Evangelize Norton to customers, partners, media/analysts and internal teams
Be the Norton media spokesperson in region including demos and thought leadership
Work with region marketing team to assist in measuring and analyzing the effectiveness of each marketing program and reporting back on results.
5+ years of consumer and/or small business product marketing experience required with specific experience conducting marketing at the region or country level
Deep understanding of the Consumer Endpoint Security market (Mobile, PC, Mac, Family, Identity) including expert understanding of the technology and innate curiosity and ability to monitor trends and anticipate market movement
Experience with complex route-to-market environment and ability to interpret by country and contribute to overall go-to-market strategy
Motivated individual with the presence, confidence and energy required to engage and influence many different types of personalities within the organization
Proactive and self starter required as much independent decision making and action is required
Excellent communication and presentation skills
Symantec is an equal opportunity employer. All candidates for employment will be considered without regard to race, color, religion, sex, gender identity, sexual orientation, national origin, physical or mental disability, veteran status, or any other basis protected by applicable federal, state or local law.
Relentlessly protect the world’s information. Make a difference at Symantec. Across the globe, we are an ‘essential’ partner to both consumers and businesses of all sizes. We combine our talents, our brains, and our creative energy to reinforce our place as a world-class technical community.
Our most critical asset at Symantec is the talent we hire - you! We look for people who have a desire to excel and reflect our values: Innovation, Action, Customer-Driven, and Trust. We recognize that every opening in our company is a chance to increase Symantec's competitive advantage, and we are willing to invest in you in order to win.
Symantec is an equal opportunity employer. All candidates for employment will be considered without regard to race, color, religion, sex, national origin, physical or mental disability, veteran status, or any other basis protected by applicable federal, state or local law.
Symantec will respond to requests for reasonable accommodations to assist you in applying for positions at Symantec, or to submit a resume. If you need to request an accommodation, please contact HR Service Exchange at https://symantec.service-now.com/hrp/ .
EEO is the Law. Applicants and employees of Symantec Corporation are protected under Federal law from discrimination. Click here at http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf to find out more.